{"id":148821,"date":"2015-03-02T14:27:47","date_gmt":"2015-03-02T14:27:47","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=148821"},"modified":"2015-03-19T16:57:12","modified_gmt":"2015-03-19T16:57:12","slug":"thedress-w-mediach-spolecznosciowych","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/digital\/social-media\/thedress-w-mediach-spolecznosciowych.html","title":{"rendered":"#TheDress podbija twittera"},"content":{"rendered":"

Sukienka sk\u0142\u00f3ci\u0142a niejedn\u0105 par\u0119. Do tej pory trwaj\u0105 spory jakiego jest koloru, bo jak tu zachowa\u0107 spok\u00f3j, kiedy widzisz na ekranie bia\u0142o-z\u0142oty kawa\u0142ek materia\u0142u, podczas gdy kto\u015b obok widzi w tym miejscu niebieski i czarny kolor.<\/p>\n

Kr\u00f3tka historia sporu<\/h2>\n

Je\u015bli nie wiecie o czym mowa kr\u00f3tki opis problemu. Kilka dni temu u\u017cytkowniczka serwisu Tumbrl umie\u015bci\u0142a zdj\u0119cie sukienki. Dok\u0142adnie te poni\u017cej:<\/p>\n

\"mediarun-com-the-dress\"<\/a><\/p>\n

Dziewczyna zamie\u015bci\u0142a r\u00f3wnie\u017c apel, w kt\u00f3rym prosi spo\u0142eczno\u015b\u0107 o zabranie g\u0142osu jaki kolor ma sukienka. Problem wydawa\u0142by si\u0119 trywialny, jednak okaza\u0142o si\u0119, \u017ce sukienka podzieli\u0142a r\u00f3wnie\u017c internaut\u00f3w. Cz\u0119\u015b\u0107 z nich widzia\u0142a bia\u0142o-z\u0142ot\u0105, cz\u0119\u015b\u0107 czarno-niebiesk\u0105 (tak\u0105 jaka jest w rzeczywisto\u015bci). Wi\u0119ksz\u0105 popularno\u015bci\u0105 cieszy\u0142a si\u0119 pierwsza opcja, bo a\u017c 74% u\u017cytkownik\u00f3w serwisu buzzfeed widzia\u0142o sukienk\u0119 jako bia\u0142o-z\u0142ot\u0105. <\/p>\n

G\u0142os zabra\u0142a r\u00f3wnie\u017c firma Adobe, kt\u00f3ra przeanalizowa\u0142a barwy ze zdj\u0119cia. Problemem s\u0105 same kolory. Je\u015bli Twoje oczy s\u0105 bardziej wra\u017cliwe na jasne barwy zobaczysz sukienk\u0119 jako bia\u0142o-z\u0142ot\u0105, je\u015bli natomiast jeste\u015b bardziej wra\u017cliwy na ciemne kolory, sukienka b\u0119dzie wydawa\u0142a si\u0119 niebiesko-czarna. <\/p>\n

\"mediarun-com-photoshop\"<\/a><\/p>\n

Gdzie dw\u00f3ch si\u0119 k\u0142\u00f3ci…<\/h2>\n

Tam korzystaj\u0105 specjali\u015bci od marketingu. Podzielone opinie dotycz\u0105ce koloru sukienki sta\u0142y si\u0119 podstaw\u0105 do zabrania g\u0142osu w jej sprawie. Wybrali\u015bmy najciekawsze „tweety” dotycz\u0105ce sporu: niebiesko-czarna vs. bia\u0142o-z\u0142ota. <\/p>\n

\"mediarun-com-skittles\"<\/a><\/p>\n

\"mediarun-com-aclu\"<\/a><\/p>\n

\"mediarun-com-aw\"<\/a><\/p>\n

\"mediarun-com-burger-king\"<\/a><\/p>\n

\"mediarun-com-clorox\"<\/a><\/p>\n

\"mediarun-com-sephora\"<\/a><\/p>\n

\"mediarun-com-donuts\"<\/a><\/p>\n

\"mediarun-com-food-network\"<\/a><\/p>\n

\"mediarun-com-hyundai\"<\/a><\/p>\n

\"mediarun-com-mms\"<\/a><\/p>\n

\"mediarun-com-ikea\"<\/a><\/p>\n

\"mediarun-com-lego\"<\/a><\/p>\n

\"mediarun-com-lyft\"<\/a><\/p>\n

\"mediarun-com-dress\"<\/a><\/p>\n

\"mediarun-com-cola\"<\/a><\/p>\n

\"mediarun-com-plane\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Jednym z najgor\u0119tszych temat\u00f3w w sieci ostatnich dni jest sukienka. Zwyk\u0142a sukienka, niebiesko-czarna. Zaraz…, czy bia\u0142o-z\u0142ota?","protected":false},"author":1,"featured_media":148829,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[20],"tags":[5664,4195,3167,316,5666,5665,5667,136],"class_list":{"0":"post-148821","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-social-media","8":"tag-thedress","9":"tag-adobe","10":"tag-media-spolecznosciowe","11":"tag-social-media-2","12":"tag-spor","13":"tag-sukienka","14":"tag-tumbrl","15":"tag-twitter","16":"cs-entry","17":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/148821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=148821"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/148821\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/148829"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=148821"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=148821"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=148821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}