{"id":148731,"date":"2015-02-27T11:12:35","date_gmt":"2015-02-27T11:12:35","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?p=148731"},"modified":"2015-02-27T12:02:34","modified_gmt":"2015-02-27T12:02:34","slug":"conti-bier-wie-jak-sprzedac-piwo-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/conti-bier-wie-jak-sprzedac-piwo-wideo.html","title":{"rendered":"Conti Bier wie jak sprzeda\u0107 piwo (wideo)"},"content":{"rendered":"<p>Agencja zaproponowa\u0142\u0105 now\u0105 puszk\u0119 dla napoju Conti Bier z jasnym napisem w stylu pin-up na czerwonym tle. Z pozoru nic szczeg\u00f3lnego, ale&#8230; <\/p>\n<p>Firma wykorzysta\u0142a znany ju\u017c pomys\u0142 aktywowania reklamy poprzez wykorzystanie niskiej temperatury. Gdy nap\u00f3j odpowiednio si\u0119 sch\u0142odzi, na puszce pojawia si\u0119 dziewczyna w bieli\u017anie. <\/p>\n<p>Reklama telewizyjna promuj\u0105ca now\u0105 ods\u0142on\u0119 napoju wzmacnia kokieteryjny przekaz. Ciekawe jak pomys\u0142owa kampania zadzia\u0142a na sprzeda\u017c piwa marki Conti.<\/p>\n<p>Czy Was reklama zach\u0119ci\u0142aby do zakupu?<\/p>\n<p><iframe width=\"970\" height=\"546\" src=\"https:\/\/www.youtube.com\/embed\/WPIfVN-23BQ?rel=0\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"Zabawna i sugestywna reklama Conti Bier stworzona przez brazylijska agencj\u0119 reklamow\u0105 WMcCann w stylu Pin-up zaskakuje konsument\u00f3w.","protected":false},"author":6,"featured_media":148739,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[5622,5623,5621,3661,200],"class_list":{"0":"post-148731","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-commercial","9":"tag-conti-bier","10":"tag-pin-up","11":"tag-piwo","12":"tag-reklama","13":"cs-entry","14":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/148731","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=148731"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/148731\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/148739"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=148731"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=148731"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=148731"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}