{"id":14359,"date":"2011-07-19T16:21:06","date_gmt":"2011-07-19T14:21:06","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/scholz-friends-wypromuje-zlote-tarasy\/"},"modified":"2011-07-19T16:21:06","modified_gmt":"2011-07-19T14:21:06","slug":"scholz-friends-wypromuje-zlote-tarasy","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/scholz-friends-wypromuje-zlote-tarasy.html","title":{"rendered":"Scholz &#038; Friends wypromuje Z\u0142ote Tarasy"},"content":{"rendered":"<p>Dzia\u0142ania na rzecz centrum handlowego Z\u0142ote Tarasy obejmuj\u0105 przygotowanie nowej strategii komunikacji, kreacji w ATL i obszarze direct, digital w tym social medi&oacute;w, dzia\u0142a\u0144 eventowych i ambient marketingu oraz rekomendacji dzia\u0142a\u0144 mediowych.<\/p>\n<p>W ramach przetargu agencja przedstawi\u0142a now\u0105 platform\u0119 komunikacyjna &#8222;Homo Urbanus&#8221; skierowan\u0105 do obecnych i przysz\u0142ych u\u017cytkownik&oacute;w Z\u0142otych Taras&oacute;w, wpisuj\u0105c\u0105 jeszcze silniej Z\u0142ote Tarasy w miejski styl \u017cycia jej odbiorc&oacute;w. Ca\u0142o\u015b\u0107 dzia\u0142a\u0144 opiera\u0107 si\u0119 b\u0119dzie na komunikacji &#8222;Z\u0142ote Tarasy &#8211; Zew Miasta&#8221;.<\/p>\n<p>Pierwsze dzia\u0142ania w ramach wygranego przetargu przewidziane s\u0105 ju\u017c na lipiec tego roku.<\/p>\n<p>Umowa podpisana jest na 18 miesi\u0119cy.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Scholz and Friends Warszawa wygra\u0142a przetarg na d\u0142ugofalow\u0105 obs\u0142ug\u0119 zintegrowanych dzia\u0142a\u0144 dla Z\u0142otych Taras&oacute;w.","protected":false},"author":1,"featured_media":14360,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[782],"class_list":{"0":"post-14359","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-scholz-friends","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/14359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=14359"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/14359\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/14360"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=14359"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=14359"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=14359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}