{"id":13917,"date":"2011-08-03T20:24:50","date_gmt":"2011-08-03T18:24:50","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/przyjaciolka-drozeje\/"},"modified":"2011-08-03T20:24:50","modified_gmt":"2011-08-03T18:24:50","slug":"przyjaciolka-drozeje","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/prasa\/przyjaciolka-drozeje.html","title":{"rendered":"Przyjaci\u00f3\u0142ka dro\u017ceje"},"content":{"rendered":"<p>Do ko\u0144ca lipca cena wersji podstawowej Przyjaci&oacute;\u0142ki wynosi\u0142a 99 groszy. Decyzja o zmianie ceny zwi\u0105zana jest z podwy\u017ck\u0105 koszt&oacute;w dystrybucji oraz papieru.<\/p>\n<p>Zmianie ceny towarzyszy du\u017ca kampania reklamowa pisma w telewizji oraz konkurs wakacyjny publikowany na 22 stronach wewn\u0105trz pisma. Kampania TV obejmuje nast\u0119puj\u0105ce stacje: TVP1, TVP2,  Polsat, TV4, Polsat 2, TVN, TVN7, Zone Reality, Zone Romantica, Club Zone. Media zakupi\u0142 i zaplanowa\u0142 ZenithOptimedia. Spot przygotowa\u0142 dzia\u0142 marketingu dwutygodnika przy wsp&oacute;\u0142pracy ze studiem Marcina Fedisza.<\/p>\n<p>Nak\u0142ad Przyjaci&oacute;\u0142ki nr 16\/2011 wynosi 608 000 egz. Opr&oacute;cz mutacji podstawowej, w sprzeda\u017cy dost\u0119pne s\u0105 r&oacute;wnie\u017c wersje z dodatkami (z ksi\u0105\u017ceczk\u0105 kulinarn\u0105 w cenie 2,99 z\u0142, z ksi\u0105\u017ck\u0105 &#8222;Smaczne dania pe\u0142ne witamin&#8221; w cenie 4,99 z\u0142 oraz z notesikiem-pami\u0119tnikiem w cenie 3,98 z\u0142).<\/p>\n","protected":false},"excerpt":{"rendered":"Z pocz\u0105tkiem sierpnia dwutygodnik Przyjaci&oacute;\u0142ka zmienia cen\u0119 ok\u0142adkow\u0105. Numer 16, kt&oacute;ry pojawi si\u0119 w kioskach 4 sierpnia b\u0119dzie kosztowa\u0142 1,10 z\u0142.","protected":false},"author":1,"featured_media":13918,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9673],"tags":[96],"class_list":{"0":"post-13917","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-prasa","8":"tag-edipresse","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/13917","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=13917"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/13917\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/13918"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=13917"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=13917"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=13917"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}