{"id":13051,"date":"2011-09-02T15:47:45","date_gmt":"2011-09-02T13:47:45","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/wawel-powraca-z-kampania-cukierkow\/"},"modified":"2011-09-02T15:47:45","modified_gmt":"2011-09-02T13:47:45","slug":"wawel-powraca-z-kampania-cukierkow","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/wawel-powraca-z-kampania-cukierkow.html","title":{"rendered":"Wawel powraca z kampani\u0105 cukierk\u00f3w"},"content":{"rendered":"<p>Towarzysz\u0105cy kampanii spot reklamowy przybli\u017ca cztery rodzaje cukierk&oacute;w w czekoladzie Wawel &#8211; Micha\u0142ki zamkowe, Kasztankowe, Trufle i Marcepan.<\/p>\n<p>Kampania prowadzona jest w telewizji i  potrwa do pa\u017adziernika br. Poprzedni\u0105 ods\u0142on\u0119 kampanii promuj\u0105cej cukierki w czekoladzie Wawel mo\u017cna by\u0142o ogl\u0105da\u0107 jesieni\u0105 ubieg\u0142ego roku.<\/p>\n<p>Spoty o d\u0142ugo\u015bci 30 i 15 sekund emitowane b\u0119d\u0105 w kana\u0142ach telewizyjnych: TVP, TVN, Polsat oraz w kana\u0142ach tematycznych.<\/p>\n<p>Koncepcj\u0119 i kreacj\u0119 kampanii przygotowa\u0142a agencja TippingPoint, za planowanie i zakup medi&oacute;w odpowiada dom mediowy Pan Media Western. Wsparcie PR dla kampanii zapewnia agencja TBWAPR.<\/p>\n","protected":false},"excerpt":{"rendered":"24 sierpnia br. rozpocz\u0119\u0142a si\u0119 kolejna ods\u0142ona kampanii reklamowej cukierk&oacute;w w czekoladzie firmy Wawel.","protected":false},"author":1,"featured_media":13052,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[229],"class_list":{"0":"post-13051","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-tbwa-pr","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/13051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=13051"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/13051\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/13052"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=13051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=13051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=13051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}