{"id":125145,"date":"2014-06-04T15:21:49","date_gmt":"2014-06-04T13:21:49","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?post_type=news&p=125145"},"modified":"2015-05-16T12:18:38","modified_gmt":"2015-05-16T10:18:38","slug":"wirtualne-asystentki-w-clarins","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/wirtualne-asystentki-w-clarins.html","title":{"rendered":"Wirtualne asystentki w Clarins"},"content":{"rendered":"

 <\/p>\n

Ekspedientki o wymiarach odpowiadaj\u0105cych rozmiarom prawdziwych kobiet uwodzi\u0142y konsument\u00f3w w trzech flagowych sklepach marki w Wielkiej Brytanii:\u00a0 <\/span>House of Fraser w Menchesterze, Centrum Selfridges-Trafford oraz Metro Centrum w Newcastle.<\/p>\n

\"Retail<\/a>
Retail Touch Points<\/figcaption><\/figure>\n

Wirtualne asystentki odziane w eleganckie bia\u0142e suknie, \u0142udz\u0105co przypomina\u0142y osoby z krwi i ko\u015bci, z kt\u00f3rymi\u00a0konsumenci mogli nawi\u0105za\u0107 niecodzienn\u0105 interakcj\u0119.<\/p>\n

Projekt powsta\u0142 dzi\u0119ki wsp\u00f3\u0142pracy z firm\u0105 Tensator. Efemeryczne asystentki, roztaczaj\u0105ce wok\u00f3\u0142 siebie niemal bosk\u0105 aur\u0119, spowite magiczn\u0105 po\u015bwiat\u0105, skutecznie przyci\u0105ga\u0142y uwag\u0119 zaintrygowanych klient\u00f3w.<\/p>\n

Wirtualne boginie mia\u0142y ogromny wp\u0142yw na wzrost atrakcyjno\u015bci stoisk oferuj\u0105cych perfumy. Projekt stanowi\u0142 integraln\u0105 cz\u0119\u015b\u0107 kampanii prowadzonej w telewizji.<\/p>\n

Instalacja z pogranicza jawy i snu, to ciekawy spos\u00f3b na prezentacj\u0119 produktu niewidocznego dla oczu…<\/p>\n","protected":false},"excerpt":{"rendered":"Grupa Clarins Fragrance zadziwi\u0142a swoich klient\u00f3w, anga\u017cuj\u0105c do promocji nowego zapachu od Thierry\u2019ego Muglera \u201eAlien\u201d – wirtualne asystentki.","protected":false},"author":2,"featured_media":125147,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9639],"tags":[3241,3238,3240,3239,3237],"class_list":{"0":"post-125145","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"tag-alien","9":"tag-clarins","10":"tag-thierry-mugler","11":"tag-wirtualna-rzeczywistosc","12":"tag-wirtualne-asystentki","13":"cs-entry","14":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/125145","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=125145"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/125145\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/125147"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=125145"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=125145"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=125145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}