{"id":125005,"date":"2014-05-28T13:58:33","date_gmt":"2014-05-28T11:58:33","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?post_type=news&#038;p=125005"},"modified":"2015-05-16T12:18:39","modified_gmt":"2015-05-16T10:18:39","slug":"sen-messiego-w-rezyserii-meirellesa","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/sen-messiego-w-rezyserii-meirellesa.html","title":{"rendered":"Sen Messiego w re\u017cyserii Meirellesa"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p class=\"p1\">Kr\u00f3tki film z udzia\u0142em gwiazd sportu zostawia furtk\u0119 dla odbiorc\u00f3w, kt\u00f3rzy mog\u0105 wybra\u0107 jego zako\u0144czenie. Widzom ukazuj\u0105 si\u0119 interaktywne linki \u201eall in\u201d oraz \u201enothing\u201d, kt\u00f3re odsy\u0142aj\u0105 do wybranych obraz\u00f3w. Spot przedstawia sceny, kt\u00f3re dr\u0119cz\u0105 Messiego przed rozgrywkami na boisku. Dynamizm akcji podkre\u015bla rytmiczna muzyka Kanye Westa, \u201eGod Level\u201d.<\/p>\n<p><iframe src=\"\/\/www.youtube.com\/embed\/jR1XQsCiAKE\" width=\"800\" height=\"500\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p class=\"p1\">Za produkcj\u0119 odpowiadaj\u0105 TBWA\/CHiat\/Day. Odbiorcy zostaj\u0105 odes\u0142ani do stron, poprzez kt\u00f3re mog\u0105 zapisa\u0107 si\u0119 do newslettera oraz platform spo\u0142eczno\u015bciowych dotycz\u0105cych sportowych rogzrywek podczas Mistrzostw \u015awiata w Pi\u0142ce No\u017cnej 2014.<\/p>\n<p class=\"p1\">Adidas w kr\u00f3tki, zwi\u0119z\u0142y i dynamiczny spos\u00f3b zaprezentowa\u0142 ducha sportu i prawdziwych m\u0119skich emocji. Okazuje si\u0119, \u017ce dla dobrego re\u017cysera minuta, to wystarczaj\u0105co du\u017co czasu, by zabra\u0107 widza w ekscytuj\u0105c\u0105 podr\u00f3\u017c do wykreowanego przez niego \u015bwiata.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Mistrzostwa \u015awiata w Pi\u0142ce No\u017cnej to gor\u0105cy temat zw\u0142aszcza dla marketingowych lw\u00f3w. adidas zaprosi\u0142 do wsp\u00f3\u0142pracy s\u0142ynnego brazylijskiego re\u017cysera &#8211; Fernanda Meirellesa, autora m.in. kultowego \u201eMiasta Boga\u201d, by nakr\u0119ci\u0142 mundialowy spot dla marki.","protected":false},"author":2,"featured_media":125007,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[317,3155,3153,9640,3152,200,3154],"class_list":{"0":"post-125005","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-adidas","9":"tag-fifa","10":"tag-leo-messi","11":"tag-marketing","12":"tag-mistrzostwa-swiata-w-pilce-noznej-2014","13":"tag-reklama","14":"tag-world-cup","15":"cs-entry","16":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/125005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=125005"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/125005\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/125007"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=125005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=125005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=125005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}