{"id":12489,"date":"2011-09-20T14:29:58","date_gmt":"2011-09-20T12:29:58","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/intencje-zakupowe-nowe-narzedzie-od-idmnet\/"},"modified":"2011-09-20T14:29:58","modified_gmt":"2011-09-20T12:29:58","slug":"intencje-zakupowe-nowe-narzedzie-od-idmnet","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/intencje-zakupowe-nowe-narzedzie-od-idmnet.html","title":{"rendered":"Intencje zakupowe &#8211; nowe narz\u0119dzie od IDMnet"},"content":{"rendered":"<p>Pozwala ono na tworzenie precyzyjnych profili behawioralnych os&oacute;b, poszukuj\u0105cych konkretnych produkt&oacute;w. Intencje zakupowe zosta\u0142y opracowane we wsp&oacute;\u0142pracy z por&oacute;wnywark\u0105 produkt&oacute;w Nokaut.pl.<\/p>\n<p>Nowe narz\u0119dzie wykorzystuje technologi\u0119 retargetingu predykcyjnego. Przewag\u0105 rozwi\u0105zania ma by\u0107 to, \u017ce profile behawioralne s\u0105 tworzone w oparciu o dane os&oacute;b, kt&oacute;re poszukuj\u0105 konkretnych produkt&oacute;w lub kategorii produkt&oacute;w. Dzi\u0119ki temu mo\u017cliwe ma by\u0107 precyzyjne dotarcie do odbiorc&oacute;w, zainteresowanych danym produktem i w\u0142a\u015bnie rozwa\u017caj\u0105cych jego zakup.<\/p>\n<p>Wsp&oacute;\u0142praca z por&oacute;wnywark\u0105 Nokaut, ma zapewni\u0107 AdProfile baz\u0119 danych, dzi\u0119ki kt&oacute;rej mo\u017cliwe b\u0119dzie precyzyjne opisanie profili.<\/p>\n<p>AdProfile wprowadzi ofert\u0119 na rynek z pocz\u0105tkiem pa\u017adziernika 2011.<\/p>\n","protected":false},"excerpt":{"rendered":"IDMnet, w ramach swojej sieci typu audience &#8211; AdProfile, wprowadza nowe narz\u0119dzie &#8211; Intencje zakupowe.","protected":false},"author":1,"featured_media":12490,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[193],"class_list":{"0":"post-12489","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-idmnet","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/12489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=12489"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/12489\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/12490"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=12489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=12489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=12489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}