{"id":124758,"date":"2014-05-21T12:39:54","date_gmt":"2014-05-21T10:39:54","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?post_type=news&#038;p=124758"},"modified":"2015-01-13T16:02:43","modified_gmt":"2015-01-13T16:02:43","slug":"coca-cola-znowu-w-akcji","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/coca-cola-znowu-w-akcji.html","title":{"rendered":"Coca-Cola znowu w akcji! (wideo)"},"content":{"rendered":"<p>Zgodnie z przekazem marki, kt\u00f3ra chce dawa\u0107 rado\u015b\u0107 swoim konsumentom, agencja Ogilvy Brazil postanowi\u0142a sprytnie wykorzysta\u0107 rozpoznawalny d\u017cingiel marki, aby wywo\u0142a\u0107 u\u015bmiech na twarzach klient\u00f3w kupuj\u0105cych Coca-Col\u0119.<\/p>\n<p>Przekonajcie si\u0119 sami, czy marce uda\u0142o si\u0119 osi\u0105gn\u0105\u0107 sw\u00f3j cel.<br \/>\n<iframe src=\"\/\/www.youtube.com\/embed\/Hp9c4M75pyU\" width=\"800\" height=\"500\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"Coca-Cola postanowi\u0142a wywo\u0142a\u0107 u\u015bmiech na twarzach swoich klient\u00f3w, zanim jeszcze otworz\u0105 puszk\u0119 napoju. Za ka\u017cdym razem, kiedy kasjer skanowa\u0142 puszk\u0119 lub butelk\u0119 Coca-Coli, klienci zamiast zwyk\u0142ego \u201ebeep\u201d s\u0142yszeli s\u0142ynny d\u017cingiel marki.","protected":false},"author":5,"featured_media":124759,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[3151,57,9640,4718,3418],"class_list":{"0":"post-124758","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-branding-2","9":"tag-coca-cola","10":"tag-marketing","11":"tag-ogilvy-brazil","12":"tag-wideo","13":"cs-entry","14":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/124758","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=124758"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/124758\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/124759"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=124758"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=124758"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=124758"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}