{"id":124426,"date":"2014-05-06T13:12:59","date_gmt":"2014-05-06T11:12:59","guid":{"rendered":"https:\/\/mediarun.com\/pl\/?post_type=news&#038;p=124426"},"modified":"2015-05-16T12:23:25","modified_gmt":"2015-05-16T10:23:25","slug":"postaci-z-kreskowek-solidaryzuja-sie-z-dziecmi-chorymi-na-raka","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/postaci-z-kreskowek-solidaryzuja-sie-z-dziecmi-chorymi-na-raka.html","title":{"rendered":"Postaci z kresk\u00f3wek solidaryzuj\u0105 si\u0119 z dzie\u0107mi chorymi na raka"},"content":{"rendered":"<p>W ramach dzia\u0142a\u0144 zainicjowanych przez szpital stworzono szereg film\u00f3w animowanych z udzia\u0142em s\u0142awnych kresk\u00f3wek, jak Hello Kitty, Garfield czy Snoopy, kt\u00f3re zosta\u0142y przedstawione bez w\u0142os\u00f3w, uosabiaj\u0105c przes\u0142anie, i\u017c ka\u017cde dziecko zas\u0142uguje na to, by traktowa\u0107 je w ten sam spos\u00f3b.<\/p>\n<p>Dzieci, kt\u00f3re wyst\u0105pi\u0142y w spocie przyzna\u0142y ze wzruszeniem, \u017ce kampania pomaga im pokona\u0107 wstyd, kt\u00f3ry odczuwaj\u0105 w kontakcie z r\u00f3wie\u015bnikami.<\/p>\n<p>Autorem kampanii jest agencja Ogilvy Brazil.<\/p>\n","protected":false},"excerpt":{"rendered":"Z okazji trwaj\u0105cego Miesi\u0105ca \u015awiadomo\u015bci Raka w Brazylii, szpital dzieci\u0119cy GRAAC uruchomi\u0142 kampani\u0119, kt\u00f3rej celem jest wsparcie dzieci chorych na raka.","protected":false},"author":2,"featured_media":124471,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[3246,299],"class_list":{"0":"post-124426","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-kampania","9":"tag-ogilvy","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/124426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=124426"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/124426\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/124471"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=124426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=124426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=124426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}