{"id":124344,"date":"2000-10-31T08:37:47","date_gmt":"2000-10-31T07:37:47","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/publicis-zajmie-sie-budzetem-vivendiuniversal\/"},"modified":"2000-10-31T08:37:47","modified_gmt":"2000-10-31T07:37:47","slug":"publicis-zajmie-sie-budzetem-vivendiuniversal","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/publicis-zajmie-sie-budzetem-vivendiuniversal.html","title":{"rendered":"Publicis zajmie si\u0119 bud\u017cetem VivendiUniversal"},"content":{"rendered":"<p>Dzi\u0119ki dobrym stosunkom prezesa Publicis, Maurica Levy, oraz prezesa Vivendi, Jean-Marie Messiera, francuska agencja zajmie si\u0119 promowaniem i reklam\u0105 firmy, bez uprzedniej walki i rywalizacji z konkurencj\u0105.<\/p>\n<p>Dotychczas Publicis trzyma\u0142o bud\u017cet reklamowy, nale\u017c\u0105cej do Vivendi, francuskiej sieci telefonii kom\u00f3rkowej SFR. W czerwcu agencja obj\u0119\u0142a tak\u017ce piecz\u0119 nad rachunkiem portalu internetowego Vizzavi, tworzonego przez Francuz\u00f3w w joint-venture z brytyjsk\u0105 Vodaphone.<\/p>\n<p>Kampania, kt\u00f3ra ruszy 2 listopada ma na celu przedstawienie i promowanie fuzji Vivendi z Seagram. B\u0119dzie wyja\u015bnia\u0107 strategiczn\u0105 wizj\u0119, kt\u00f3ra stoi za tymi krokami. Jak na razie fuzja uzyska\u0142a ju\u017c zielone \u015bwiat\u0142o od rz\u0105d\u00f3w Unii Europejskiej i Kanady, wci\u0105\u017c jednak oczekiwana jest decyzja w\u0142adz w USA.<\/p>\n","protected":false},"excerpt":{"rendered":"Francuski konglomerat wybra\u0142 agencj\u0119 Publicis do promocji swojej nowej marki, kt\u00f3ra powstanie po po\u0142\u0105czeniu jej z grup\u0105 Canal Plus i kanadyjskim Seagram. Otrzyma ona bud\u017cet reklamowy nowej sp\u00f3\u0142ki VivendiUniversal.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-124344","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-atl","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/124344","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=124344"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/124344\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=124344"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=124344"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=124344"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}