{"id":12421,"date":"2011-09-22T14:05:34","date_gmt":"2011-09-22T12:05:34","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/burger-king-promuje-powiekszony-zestaw-king-deal-wideo\/"},"modified":"2011-09-22T14:05:34","modified_gmt":"2011-09-22T12:05:34","slug":"burger-king-promuje-powiekszony-zestaw-king-deal-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/burger-king-promuje-powiekszony-zestaw-king-deal-wideo.html","title":{"rendered":"Burger King promuje powi\u0119kszony zestaw King Deal (wideo)"},"content":{"rendered":"<p>Ogie\u0144 i grill wci\u0105\u017c pozostaj\u0105 motywem przewodnim spotu telewizyjnego, kt&oacute;ry tym razem prezentuje tak\u017ce now\u0105 ofert\u0119 King Deal.<\/p>\n<p>Burger King w spocie reklamowym ma kusi\u0107 nowymi, atrakcyjnymi zestawami King Deal, kt&oacute;re kosztuj\u0105 10 z\u0142otych i sk\u0142adaj\u0105 si\u0119 z burgera Whopper Junior lub Crispy Chicken oraz frytek i napoju. Dotychczas King Deal dost\u0119pny by\u0142 wy\u0142\u0105cznie w mniejszym zestawie za 5 z\u0142otych. Od wrze\u015bnia do\u0142\u0105cza do niego wersja powi\u0119kszona, za 10 z\u0142otych.<\/p>\n<p>15-sekundowe spoty wy\u015bwietlane b\u0119d\u0105 na antenie stacji og&oacute;lnopolskich: TVN, Polsat, TV4, TVN Turbo, Discovery, a tak\u017ce w tematycznych kana\u0142ach filmowych (Canal+, Ale Kino, Filmbox, Movies24, Zone Europa, Universal, AXN, 13th Street, Kino Polska), muzycznych (Vh1, Viva, MTV, Eska TV), sportowych (Canal+ Sport, Extreme Sports, Orange Sport Info, Sportklub) i przyrodniczych (National Geografic, Planete, Travel Channel), a tak\u017ce innych kana\u0142ach z sieci AtMedia.<\/p>\n<p>Autorem kreacji kampanii jest agencja FireFly Creation. Produkcj\u0105 spotu zaj\u0119\u0142a si\u0119 firma Badi Badi fx studio, a za zakup i planowanie medi&oacute;w odpowiada OMD Media Direction.<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142a si\u0119 telewizyjna kampania reklamowa sieci Burger King. To druga ods\u0142ona kampanii tej marki, kt&oacute;rej has\u0142em jest slogan &#8222;Najlepszy, bo grillowany na ogniu&#8221;.","protected":false},"author":1,"featured_media":12422,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[659,576,1234,678],"class_list":{"0":"post-12421","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-badi-badi","9":"tag-burger-king","10":"tag-firefly-creation","11":"tag-omd-media-direction","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/12421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=12421"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/12421\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/12422"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=12421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=12421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=12421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}