{"id":123318,"date":"2001-05-17T18:01:36","date_gmt":"2001-05-17T16:01:36","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/rmf-w-nowym-cenniku\/"},"modified":"2001-05-17T18:01:36","modified_gmt":"2001-05-17T16:01:36","slug":"rmf-w-nowym-cenniku","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/rmf-w-nowym-cenniku.html","title":{"rendered":"RMF w nowym cenniku"},"content":{"rendered":"<p>Radio RMF FM poprzez swoj\u0105 firm\u0119 BROKER FM, kt\u00f3ra sprzedaje czas antenowy, zaproponowa\u0142o swoim klientom nowy rabat gwarantuj\u0105cy koszt dotarcia do pojedynczego klienta (cost per person). Nowy rabat b\u0119dzie uwzgl\u0119dniany jedynie w kampaniach reklamowych, kt\u00f3rych ca\u0142kowity koszt wyniesie min. 150 tys. z\u0142 netto. Promocja jest ograniczona czasowo i b\u0119dzie trwa\u0142a od 11 maja do po\u0142owy wrze\u015bnia.<\/p>\n<p>Jednym z cel\u00f3w wprowadzenia nowego cennika przez stacj\u0119 jest pr\u00f3ba zmuszenia konkurencji do zmian w swoich cennikach reklam. Jednak nie chodzi tu o obni\u017cke cen reklam, a wr\u0119cz przeciwnie. Zdaniem RMF wiele stacji radiowych nie zmieni\u0142o swojego cennika od kilku lat.<\/p>\n","protected":false},"excerpt":{"rendered":"RMF od 10 maja wprowadza rabaty i upusty dla reklamodawc\u00f3w. Nowy rabat b\u0119dzie uwzgl\u0119dniany jedynie w kampaniach reklamowych, kt\u00f3rych ca\u0142kowity koszt wyniesie min. 150 tys. z\u0142 netto.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-123318","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-atl","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/123318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=123318"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/123318\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=123318"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=123318"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=123318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}