{"id":123228,"date":"2001-05-25T00:00:00","date_gmt":"2001-05-24T22:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/hollywood-reklamuje-polske\/"},"modified":"2001-05-25T00:00:00","modified_gmt":"2001-05-24T22:00:00","slug":"hollywood-reklamuje-polske","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/hollywood-reklamuje-polske.html","title":{"rendered":"Hollywood reklamuje Polsk\u0119"},"content":{"rendered":"<p>Ich zadaniem b\u0119dzie przekonanie Europejczyk\u00f3w, \u017ce Polska jest krajem, kt\u00f3rego nie trzeba si\u0119 ba\u0107. <\/p>\n<p>\nKampania b\u0119dzie przebiega\u0107 pod has\u0142em &#8211; &#8222;Polska przygody z happy endem&#8221;. Kr\u00f3tkie filmy reklamowe b\u0119d\u0105 g\u0142\u00f3wnie wy\u015bwietlane w programach Eurosport oraz Discovery Channel. <\/p>\n<p>\nW sumie reklamy maj\u0105 dotrze\u0107 do ponad 40 milion\u00f3w mieszka\u0144c\u00f3w Starego Kontynentu. Polska Orgazniacja Turystyczna szacuje koszt kampanii na oko\u0142o 8 milion\u00f3w USD, a jej najwi\u0119ksze nasilenie ma nast\u0105pi\u0107 na prze\u0142omie roku 2002 i 2003.<\/p>\n<p>\n","protected":false},"excerpt":{"rendered":"Niebawem ma ruszy\u0107 kampania reklamowa promuj\u0105ca Polsk\u0119 za granic\u0105. Maj\u0105 w niej wzi\u0105\u0107 udzia\u0142 takie gwiazdy jak David Duchovny, Sandra Bullock czy Sigourney Weaver.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-123228","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-atl","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/123228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=123228"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/123228\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=123228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=123228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=123228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}