{"id":122426,"date":"2001-08-17T09:03:00","date_gmt":"2001-08-17T07:03:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/bedzie-coraz-lepiej\/"},"modified":"2001-08-17T09:03:00","modified_gmt":"2001-08-17T07:03:00","slug":"bedzie-coraz-lepiej","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/badania\/bedzie-coraz-lepiej.html","title":{"rendered":"B\u0119dzie coraz lepiej"},"content":{"rendered":"<p>Ich zdaniem, mimo i\u017c do ko\u0144ca bie\u017c\u0105cego roku wydatki na reklam\u0119 internetow\u0105 b\u0119d\u0105 ros\u0142y powoli, prognozy pokazuj\u0105 \u017ce do ko\u0144ca roku zwi\u0119ksz\u0105 si\u0119 o ok. 5%. To kolejne lata b\u0119d\u0105 pod tym wzgl\u0119dem wyj\u0105tkowo udane. <\/p>\n<p>\nWed\u0142ug specjalist\u00f3w Jupiter Media Metrix, tempo wzrostu wydatk\u00f3w na reklam\u0119 w internetow\u0105 do roku 2006 osi\u0105gnie warto\u015b\u0107 22%.<\/p>\n<p>\nZdaniem analityk\u00f3w JMM w tym czasie zmieni si\u0119 profil reklam internetowych &#8211; reklamodawcy odchodzi\u0107 b\u0119d\u0105, wed\u0142ug, od klasycznych, banerowych kampanii reklamowych, na rzecz r\u00f3\u017cnych promocji internetowych, polegaj\u0105cych na np. gromadzenia punkt\u00f3w, kt\u00f3re wymieni\u0107 mo\u017cna b\u0119dzie np. na upominki reklamowe, czy reklam dystrybuowanych za po\u015brednictwem poczty elektronicznej.<\/p>\n<p>\n","protected":false},"excerpt":{"rendered":"Analitycy Jupiter Media Metrix twierdz\u0105 i\u017c nadchodz\u0105 bardzo dobre czasy dla ameryka\u0144skich medi\u00f3w elektronicznych.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9662],"tags":[],"class_list":{"0":"post-122426","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-badania","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/122426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=122426"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/122426\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=122426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=122426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=122426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}