{"id":122306,"date":"2001-08-27T19:36:32","date_gmt":"2001-08-27T17:36:32","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/spoty-reklamowe-w-internecie\/"},"modified":"2001-08-27T19:36:32","modified_gmt":"2001-08-27T17:36:32","slug":"spoty-reklamowe-w-internecie","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/spoty-reklamowe-w-internecie.html","title":{"rendered":"Spoty reklamowe w Internecie"},"content":{"rendered":"<p>Najwi\u0119kszym atutem nowej formy reklamy ma by\u0107 to, i\u017c u\u017cytkownik nie b\u0119dzie m\u00f3g\u0142 wej\u015b\u0107 na dan\u0105 stron\u0119 bez obejrzenia filmu reklamowego. Aby obejrze\u0107 reklam\u0119 nie s\u0105 potrzebne \u017cadne dodatkowe plug-iny ani odtwarzacze multimedialne.<\/p>\n<p>Przygotowaniem nowej formy reklamy zaj\u0119\u0142a si\u0119 firma Klipmart Corp. z Nowego Yorku.<\/p>\n<p>Jak twierdz\u0105 jej tw\u00f3rcy, nowa forma reklamy stanie si\u0119 atrakcyjniejsza ni\u017c reklamy telewizyjne, gdy\u017c oferuj\u0105c takie same w\u0142a\u015bciwo\u015bci przekazu b\u0119dzie mog\u0142a by\u0107 du\u017co dok\u0142adniej targetowana i b\u0119dzie oferowa\u0142a dok\u0142adne statystyki.<\/p>\n","protected":false},"excerpt":{"rendered":"W ostatni pi\u0105tek na stronach internetowych Chicago Sun-Times by\u0142y prowadzone testy nowej formy reklamy &#8211; 15-sekundowych spot\u00f3w reklamowych dzia\u0142aj\u0105cych w oparciu o technologi\u0119 Java.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-122306","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-atl","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/122306","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=122306"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/122306\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=122306"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=122306"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=122306"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}