{"id":121651,"date":"2001-10-19T10:44:00","date_gmt":"2001-10-19T08:44:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/aksamitna-sonda\/"},"modified":"2001-10-19T10:44:00","modified_gmt":"2001-10-19T08:44:00","slug":"aksamitna-sonda","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/aksamitna-sonda.html","title":{"rendered":"Aksamitna Sonda"},"content":{"rendered":"<p>Aksamitny to naturalny sok ze \u015bwie\u017cych marchewek &#8211; w ofercie jest 7 kompozycji smakowych. Has\u0142em, kt\u00f3re firmuje nowe soki Sonda, jest : &quot;Najsmaczniejszy spos\u00f3b na zdrowe \u017cycie&quot;.<\/p>\n<p>\nAutorem nowych opakowa\u0144 produktu jest agencja Dragon Rouge. Bud\u017cet kampanii wyniesie ok. 6,5 mln z\u0142 (netto). Spot reklamowy (TVP, Polsat, TVN, TV4, RTL7) emitowany b\u0119dzie od 5 do 12 razy dziennie, g\u0142\u00f3wnie &quot;prime time&quot; &#8211; 40% bud\u017cetu. <\/p>\n<p>\nKampani\u0119 od strony kreacji obs\u0142uguje Agencja Reklamowa JUST, media natomiast zakupuje dla SONDA S.A. &#8211; Universal McCann. Kampanii telewizyjnej b\u0119dzie towarzyszy\u0107 r\u00f3wnie\u017c   kampania outdoorowa w 11 najwi\u0119kszych miastach Polski.<\/p>\n","protected":false},"excerpt":{"rendered":"11 pa\u017adziernika firma SONDA S.A. rozpocz\u0119\u0142a drug\u0105 ju\u017c w tym roku du\u017c\u0105 akcj\u0119 promocyjno &#8211; reklamow\u0105. Tym razem jej bohaterem jest Sok Aksamitny, nowy produkt firmy, kt\u00f3ry zast\u0105pi\u0142 dotychczasow\u0105 lini\u0119 sok\u00f3w marchwiowych, a   kt\u00f3ry firma wprowadzi\u0142a na rynek w okresie letnim.","protected":false},"author":1,"featured_media":121652,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[],"class_list":{"0":"post-121651","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/121651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=121651"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/121651\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/121652"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=121651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=121651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=121651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}