{"id":120622,"date":"2002-01-14T10:37:00","date_gmt":"2002-01-14T09:37:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/olivia-w-dwoch-formatach\/"},"modified":"2002-01-14T10:37:00","modified_gmt":"2002-01-14T09:37:00","slug":"olivia-w-dwoch-formatach","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/prasa\/olivia-w-dwoch-formatach.html","title":{"rendered":"OLIVIA w dw\u00f3ch formatach"},"content":{"rendered":"<p>Znaj\u0105 go doskonale czytelniczki Glamour, tak\u017ce niekt\u00f3re edycje Cosmopolitan oraz Allegra ukazuj\u0105 si\u0119 zar\u00f3wno w formacie klasycznym, jak i mini. <\/p>\n<p>\n&#8222;Presti\u017cowy mini format szczeg\u00f3lnie wysoko oceniany jest na ca\u0142ym \u015bwiecie przez m\u0142ode kobiety, a jest to w przypadku czytelniczek OLIVII bardzo du\u017ca grupa: prawie 65 procent czytelniczek naszego miesi\u0119cznika to kobiety do 39 roku \u017cycia&#8221; &#8211; m\u00f3wi Ma\u0142gorzata Barankiewicz, Dyrektor Wydawniczy d\/s tytu\u0142\u00f3w kobiecych w Axel Springer Polska. <\/p>\n<p>\n&#8222;Wychodzimy naprzeciw potrzebom wsp\u00f3\u0142czesnej, kobiety, kt\u00f3ra w biegu mi\u0119dzy prac\u0105 a domem nie musi zastanawia\u0107 si\u0119 nad tym, gdzie schowa\u0107 kupiony magazyn, miniformat mie\u015bci si\u0119 swobodnie w ka\u017cdej damskiej torebce&#8221;. <\/p>\n<p>\nWprowadzeniu na rynek OLIVII w mini formacie towarzyszy intensywna akcja promocyjna w TV, prasie (m.in. w dodatku Gazety Wyborczej &#8222;Wysokie Obcasy&#8221;), a tak\u017ce promocja w punktach sprzeda\u017cy.<\/p>\n","protected":false},"excerpt":{"rendered":"Numer drugi miesi\u0119cznika OLIVIA ukaza\u0142 si\u0119 8 stycznia br. w sprzeda\u017cy w dw\u00f3ch formatach: klasycznym i mini. OLIVIA mini r\u00f3\u017cni si\u0119 od swojej du\u017cej siostry formatem i cen\u0105. Format kieszonkowy (B5) ma ju\u017c w \u015bwiecie presti\u017cowych magazyn\u00f3w kobiecych liczne grono zwolenniczek&#8230;","protected":false},"author":1,"featured_media":120623,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9673],"tags":[],"class_list":{"0":"post-120622","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-prasa","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/120622","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=120622"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/120622\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/120623"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=120622"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=120622"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=120622"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}