{"id":119017,"date":"2002-05-07T11:44:00","date_gmt":"2002-05-07T09:44:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/lignar-public-relations-dla-astrazeneca\/"},"modified":"2002-05-07T11:44:00","modified_gmt":"2002-05-07T09:44:00","slug":"lignar-public-relations-dla-astrazeneca","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/pr\/lignar-public-relations-dla-astrazeneca.html","title":{"rendered":"Lignar Public Relations dla AstraZeneca"},"content":{"rendered":"<p>Firma AstraZeneca jest 4. co do wielko\u015bci firm\u0105 farmaceutyczn\u0105 na \u015bwiecie i czo\u0142owym producentem lek\u00f3w w nast\u0119puj\u0105cych obszarach terapeutycznych: choroby nowotworowe, choroby uk\u0142adu oddechowego, choroby uk\u0142adu pokarmowego, choroby uk\u0142adu kr\u0105\u017cenia, choroby centralnego uk\u0142adu nerwowego oraz leczenie zaka\u017ce\u0144 oraz anestezjologii.<\/p>\n<p>\nAgencja Lignar PR powsta\u0142a w 1999 roku, jako firma wyspecjalizowana w uprawianiu czystego public relations. <\/p>\n<p>\nLignar PR zajmuje si\u0119 m.in. opracowywaniem kompleksowych projekt\u00f3w strategii, nawi\u0105zywaniem i utrzymywaniem po\u017c\u0105danych kontakt\u00f3w z otoczeniem, media relations, komunikacj\u0105 wewn\u0119trzn\u0105, komunikacj\u0105 kryzysow\u0105 oraz organizacj\u0105 imprez specjalnych i sponsoringiem. <\/p>\n<p>\nJest autorem kampanii PR na rzecz m.in. Marks&#038;Spencer, Nepentes (m.in. Fenjal, Neutro Roberts, Christie Cosmetics plastry URGO), Soko\u0142\u00f3w SA, Synoptik, G\u0142\u00f3wnego Urz\u0119du Ce\u0142 (audyt komunikacyjny), czy Johnson&#038;Johnson.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Lignar PR wygra\u0142a przetarg na obs\u0142ug\u0119 dzia\u0142a\u0144 z zakresu public relations dla koncernu farmaceutycznego AstraZeneca. AstraZeneca powierzy\u0142a sw\u00f3j bud\u017cet na dzia\u0142ania public relations, agencji Lignar PR. Zakres wsp\u00f3\u0142pracy obejmuje zar\u00f3wno komunikacj\u0119 korporacyjn\u0105, jak i relacje z mediami&#8230;","protected":false},"author":1,"featured_media":119018,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9648],"tags":[],"class_list":{"0":"post-119017","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-pr","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/119017","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=119017"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/119017\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/119018"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=119017"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=119017"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=119017"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}