{"id":11899,"date":"2011-10-10T12:41:21","date_gmt":"2011-10-10T10:41:21","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/agata-meble-promuje-sie-w-tv-wideo\/"},"modified":"2011-10-10T12:41:21","modified_gmt":"2011-10-10T10:41:21","slug":"agata-meble-promuje-sie-w-tv-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/agata-meble-promuje-sie-w-tv-wideo.html","title":{"rendered":"Agata Meble promuje si\u0119 w tv (wideo)"},"content":{"rendered":"<p>Kampania swym zasi\u0119giem obejmie telewizj\u0119 (TVN, TVP, At Media), outdoor, radio, internet.<\/p>\n<p>Kampania ma za zadanie prezentacj\u0119 Agata Meble, jako marki gwarantuj\u0105cej szeroki asortyment i przyst\u0119pne ceny. Spot telewizyjny prezentuje m\u0142od\u0105 kobiet\u0119, kt&oacute;ra niszczy swoje stare meble pod wp\u0142ywem b\u0142ahego pretekstu, jakim jest tre\u015b\u0107 otrzymanego sms-a. W ten spos&oacute;b autorzy kampanii chcieli pokaza\u0107, \u017ce promocja &#8222;Gwarancja Niskich Cen&#8221; jest wystarczaj\u0105cym uzasadnieniem zakupu mebli marki Agata Meble.<\/p>\n<p>W ramach akcji b\u0119d\u0105 dost\u0119pne meble po bardzo konkurencyjnych cenach z r&oacute;\u017cnych grup asortymentowych. Charakter spotu jest kontynuacja dzia\u0142a\u0144  skierowanych do m\u0142odszej grupy, kt&oacute;rego  zadaniem jest  od\u015bwie\u017cenie wizerunku marki Agata Meble.<\/p>\n<p>Autorem kreacji oraz realizatorem kampanii jest A\/H1N1 team w sk\u0142adzie Ryszard Szozda (scenariusz i re\u017cyseria) oraz Miko\u0142aj G&oacute;recki (zdj\u0119cia i re\u017cyseria) we wsp&oacute;\u0142pracy z Barbar\u0105 Berkan (planowanie strategiczne, nadz&oacute;r realizacyjny). Za produkcj\u0119 filmow\u0105 odpowiada studio Tomato, za postproducj\u0119 studio 3Monkeys, za\u015b planowaniem i zakupem medi&oacute;w zaj\u0119\u0142o si\u0119 Infinity Media.<\/p>\n<p>Kampania b\u0119dzie trwa\u0142a do 31.10.2011r.<\/p>\n","protected":false},"excerpt":{"rendered":"Rozpocz\u0119\u0142a si\u0119 kampania polskiej sieci salon&oacute;w meblowych Agata Meble, wspieraj\u0105ca akcj\u0119 promocyjn\u0105 &#8222;Gwarancja Niskich Cen&#8221;.","protected":false},"author":1,"featured_media":11900,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1693,1694,1696,1695],"class_list":{"0":"post-11899","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-3monkeys","9":"tag-ah1n1","10":"tag-agata-meble","11":"tag-infinity-media","12":"cs-entry","13":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/11899","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=11899"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/11899\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/11900"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=11899"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=11899"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=11899"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}