{"id":1189,"date":"2013-07-10T12:40:35","date_gmt":"2013-07-10T10:40:35","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/adreportczerwiec-kampania-miesiaca\/"},"modified":"2013-07-10T12:40:35","modified_gmt":"2013-07-10T10:40:35","slug":"adreportczerwiec-kampania-miesiaca","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/adreportczerwiec-kampania-miesiaca.html","title":{"rendered":"AdReport(czerwiec): Kampania miesi\u0105ca"},"content":{"rendered":"<p>Kampania zosta\u0142a wyr&oacute;\u017cniana za du\u017c\u0105 intensywno\u015b\u0107 oraz ciekawy landing page, kt&oacute;ry pozwala\u0142 u\u017cytkownikom sieci na chwil\u0119 rozrywki. Internauci byli zach\u0119cani do wzi\u0119cia udzia\u0142u w zabawie &#8211; ich zadaniem by\u0142o pomy\u015ble\u0107 o dowolnej postaci, fikcyjnej lub prawdziwej. Nast\u0119pnie wirtualny agent ubezpieczeniowy PZU, zadaj\u0105c internaucie kilka pyta\u0144, odgadywa\u0142 kim jest posta\u0107, kt&oacute;r\u0105 ten mia\u0142 na my\u015bli. W wi\u0119kszo\u015bci przypadk&oacute;w z powodzeniem.<\/p>\n<p>Kampania firmy ubezpieczeniowej PZU by\u0142a emitowana na kilkuset witrynach w polskim internecie, na m.in.: focus.pl, pb.pl, banzaj.pl czy v10.pl. Wykorzystano w niej szerok\u0105 palet\u0119 kreacji reklamowych, mi\u0119dzy innymi TripleBillboard, MegaBillboard, SurroundWallpaper, Halfpage i TopLayer.<\/p>\n<p><a class=\"lightbox\" href=\"http:\/\/www2.mediarun.pl\/images\/2013\/07\/1373452057.jpg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/www2.mediarun.pl\/images\/2013\/07\/1373452057.jpg\" alt=\"\" title=\"\"><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"W czerwcu 2013 r. najwy\u017csze noty uzyska\u0142a kampania firmy Powszechny Zak\u0142ad Ubezpiecze\u0144 S.A. &ndash; Agenci mocno pomocni.","protected":false},"author":1,"featured_media":1190,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[141],"class_list":{"0":"post-1189","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-adreport","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/1189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=1189"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/1189\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/1190"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=1189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=1189"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=1189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}