{"id":116142,"date":"2002-10-30T18:21:00","date_gmt":"2002-10-30T17:21:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/pazdziernik-przed-telewizorem-2\/"},"modified":"2002-10-30T18:21:00","modified_gmt":"2002-10-30T17:21:00","slug":"pazdziernik-przed-telewizorem-2","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/media\/tv\/pazdziernik-przed-telewizorem-2.html","title":{"rendered":"Pa\u017adziernik przed telewizorem"},"content":{"rendered":"<p>Jesienne zwi\u0119kszenie czasu ogl\u0105dania telewizji nie zmieni\u0142o naszego upodobania do seriali. W\u015br\u00f3d najlepiej ogl\u0105danych program\u00f3w jak zwykle znalaz\u0142 si\u0119 serial &#8222;Na dobre i na z\u0142e&#8221; (z 27.10.2002) z 8,7 milionow\u0105 widowni\u0105, &#8222;M jak mi\u0142o\u015b\u0107&#8221; (z 23.10.2002) z ponad 7 milionowym audytorium, na kolejnych miejscach uplasowa\u0142y si\u0119 natomiast: &#8222;Klan&#8221; &#8211; 6,2 mln widz\u00f3w, &#8222;Z\u0142otopolscy&#8221; &#8211; 5,8 mln i niedzielny serial sensacyjny &#8222;Sfora&#8221; 5,8 mln (dok\u0142adne dane w tabeli).<\/p>\n<p>W\u015br\u00f3d 10 najlepiej ogl\u0105danych program\u00f3w pa\u017adziernika w czo\u0142\u00f3wce znalaz\u0142y si\u0119 tradycyjnie programy informacyjne: Teleexpress &#8211; 7,3 mln i Wiadomo\u015bci o 19:30 &#8211; 7 mln widz\u00f3w.<\/p>\n<p>Warto w tym miejscu wspomnie\u0107 o koncercie &#8222;Szanujmy wspomnienia&#8221; (z 26.10.2002) zorganizowanym dla uczczenia 50 rocznicy powstania Telewizji Polskiej. Koncert cieszy\u0142 bardzo du\u017cym zainteresowaniem widz\u00f3w, pierwsz\u0105 cz\u0119\u015b\u0107 obejrza\u0142o 6,7 mln telewidz\u00f3w, a 48% ogl\u0105daj\u0105cych telewizj\u0119 w tym czasie mia\u0142o w\u0142\u0105czon\u0105 Jedynk\u0119. <\/p>\n<p>Druga cz\u0119\u015b\u0107 nadawana p\u00f3\u017anym wieczorem o godz. 22:35 zgromadzi\u0142a &#8211; 4 mln widz\u00f3w. Przez ca\u0142\u0105 sobot\u0119 &#8211; 26 pa\u017adziernika &#8211; nadawane by\u0142y archiwalne programy TVP. O<br \/>\ntym, \u017ce lubimy wspomnienia \u015bwiadczy ogromy wzrost udzia\u0142\u00f3w TVP1. A\u017c 37% widz\u00f3w ogl\u0105daj\u0105cych telewizj\u0119 tego dnia mia\u0142o w\u0142\u0105czon\u0105 Jedynk\u0119 .<\/p>\n<p><b>Dziesi\u0119\u0107 najch\u0119tniej ogl\u0105danych program\u00f3w telewizyjnych w okresie 1-27 pa\u017adziernika 2002<\/b><\/p>\n<table border=\"1\" width=\"400\">\n<tr>\n<td valign=\"top\" bgcolor=\"#FFFFFF\" bordercolor=\"#FFFFFF\"\n        bordercolordark=\"#FFFFFF\" bordercolorlight=\"#FFFFFF\"\n        border=\"0\"><font size=\"1\" face=\"Arial\"><\/font>\u00a0<\/td>\n<td valign=\"top\" bordercolor=\"#FFFFFF\"\n        bordercolordark=\"#FFFFFF\" bordercolorlight=\"#FFFFFF\"\n        border=\"0\"><font size=\"1\" face=\"Arial\"><\/font>\u00a0<\/td>\n<td valign=\"top\" bordercolor=\"#FFFFFF\"\n        bordercolordark=\"#FFFFFF\" bordercolorlight=\"#FFFFFF\"\n        border=\"0\"><font size=\"1\" face=\"Arial\"><\/font>\u00a0<\/td>\n<td valign=\"top\" bordercolor=\"#FFFFFF\"\n        bordercolordark=\"#FFFFFF\" bordercolorlight=\"#FFFFFF\"\n        border=\"0\"><font size=\"1\" face=\"Arial\"><\/font>\u00a0<\/td>\n<td valign=\"top\" bordercolor=\"#FFFFFF\"\n        bordercolordark=\"#FFFFFF\" bordercolorlight=\"#FFFFFF\"\n        border=\"0\"><font size=\"1\" face=\"Arial\"><\/font>\u00a0<\/td>\n<td valign=\"top\" bordercolor=\"#FFFFFF\"\n        bordercolordark=\"#FFFFFF\" bordercolorlight=\"#FFFFFF\"\n        border=\"0\"><font size=\"1\" face=\"Arial\"><\/font>\u00a0<\/td>\n<td valign=\"top\" bgcolor=\"#0080FF\" border=\"0\"><font\n        size=\"1\" face=\"Arial\">wyszyscy 4+<\/font><\/td>\n<td valign=\"top\" bordercolor=\"#FFFFFF\"\n        bordercolordark=\"#FFFFFF\" bordercolorlight=\"#FFFFFF\"\n        border=\"0\"><font size=\"1\" face=\"Arial\"><\/font>\u00a0<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" bordercolor=\"#FFFFFF\"\n        bordercolordark=\"#FFFFFF\" bordercolorlight=\"#FFFFFF\"\n        border=\"0\"><font size=\"1\" face=\"Arial\"><\/font>\u00a0<\/td>\n<td valign=\"top\" bgcolor=\"#0080FF\" border=\"0\"><font\n        size=\"1\" face=\"Verdana\"><b>Program<\/b><\/font><\/td>\n<td valign=\"top\" bgcolor=\"#0080FF\" border=\"0\"><font\n        size=\"1\" face=\"Verdana\"><b>Stacja<\/b><\/font><\/td>\n<td valign=\"top\" bgcolor=\"#0080FF\" border=\"0\"><font\n        size=\"1\" face=\"Verdana\"><b>Data<\/b><\/font><\/td>\n<td valign=\"top\" bgcolor=\"#0080FF\" border=\"0\"><font\n        size=\"1\" face=\"Verdana\"><b>Godz.<\/b><\/font><\/td>\n<td valign=\"top\" bgcolor=\"#0080FF\" border=\"0\"><font\n        size=\"1\" face=\"Verdana\"><b>D\u0142ugo\u015b\u0107<\/b><\/font><\/td>\n<td valign=\"top\" bgcolor=\"#0080FF\" border=\"0\"><font\n        size=\"1\" face=\"Verdana\"><b>%<\/b><\/font><\/td>\n<td valign=\"top\" bgcolor=\"#0080FF\" border=\"0\"><font\n        size=\"1\" face=\"Verdana\"><b>Tys.<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" bgcolor=\"#8080FF\" border=\"0\"><font\n        size=\"1\" face=\"Arial\">1<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">Na<br \/>\n        dobre i na z\u0142e<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">TVP<br \/>\n        2<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">2002-10-27<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">16:01:31<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">00:55:03<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">24,08<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">8779,37<\/font><\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" bgcolor=\"#8080FF\" border=\"0\"><font\n        size=\"1\" face=\"Arial\">2<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">Telexpress<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">TVP<br \/>\n        1<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">2002-10-27<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">17:00:07<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">00:15:18<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">20,06<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">7313,61<\/font><\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" bgcolor=\"#8080FF\" border=\"0\"><font\n        size=\"1\" face=\"Arial\">3<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">M<br \/>\n        jak mi\u0142o\u015b\u0107<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">TVP<br \/>\n        2<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">2002-10-23<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">20:04:20<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">00:43:47<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">19,41<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">7075,02<\/font><\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" bgcolor=\"#8080FF\" border=\"0\"><font\n        size=\"1\" face=\"Arial\">4<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">Wiadomo\u015bci<br \/>\n        &#8211; 19:30<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">TVP<br \/>\n        1<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">2002-10-27<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">19:30:22<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">00:20:04<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">19,35<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">7054,32<\/font><\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" bgcolor=\"#8080FF\" border=\"0\"><font\n        size=\"1\" face=\"Arial\">5<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">Szanujmy<br \/>\n        wspomnienia &#8211; koncert 50-lat TVP<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">TVP<br \/>\n        1<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">2002-10-26<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">20:12:58<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">02:00:49<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">18,57<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">6769,4<\/font><\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" bgcolor=\"#8080FF\" border=\"0\"><font\n        size=\"1\" face=\"Arial\">6<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">Klan<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">TVP<br \/>\n        1<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">2002-10-08<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">17:43:35<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">00:19:45<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">17,15<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">6251,62<\/font><\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" bgcolor=\"#8080FF\" border=\"0\"><font\n        size=\"1\" face=\"Arial\">7<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">Z\u0142otopolscy<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">TVP<br \/>\n        2<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">2002-10-20<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">14:29:47<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">00:24:37<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">16,14<\/font><\/td>\n<td valign=\"top\" border=\"0\"><font size=\"1\" face=\"Arial\">5882,91<\/font><\/td>\n<\/tr>\n<tr>\n<td bgcolor=\"#8080FF\"><font size=\"1\" face=\"Arial\">8<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">Szansa na sukces<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">TVP 2<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">2002-10-13<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">15:07:09<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">00:50:17<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">15,12<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">5513,07<\/font><\/td>\n<\/tr>\n<tr>\n<td bgcolor=\"#8080FF\"><font size=\"1\" face=\"Arial\">9<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">Cze\u015b\u0107 Tereska<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">TVP 1<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">2002-10-23<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">20:22:22<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">01:26:22<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">15,04<\/font><\/td>\n<td><font size=\"1\" face=\"Arial\">5484,06<\/font><\/td>\n<\/tr>\n<\/table>\n<p><i>Pr\u00f3ba: 3217 os\u00f3b powy\u017cej 4 roku \u017cycia<\/i><\/p>\n<p><\/i>Taylor Nelson Sofres OBOP (TNS OBOP)<\/b> jest jedn\u0105 z wiod\u0105cych firm badawczych dzia\u0142aj\u0105cych na rynku polskim. Jego korzenie si\u0119gaj\u0105 1958 r., kiedy to powsta\u0142 O\u015brodek Badania Opinii Publicznej. W 1998 r. OBOP w\u0142\u0105czony zosta\u0142 w struktury mi\u0119dzynarodowej grupy badawczej Taylor Nelson Sofres. Sie\u0107 TNS dzia\u0142a w ponad 50 krajach i nale\u017cy do grona \u015bwiatowych lider\u00f3w informacji marketingowej. TNS OBOP przeprowadza badania ilo\u015bciowe i jako\u015bciowe. Od 1997 r. prowadzi og\u00f3lnopolski elektroniczny pomiar widowni telewizyjnej (tzw. telemetria). Zgodnie ze strategi\u0105 TNS Worldwide, TNS OBOP rozwija sektory badawcze, jak r\u00f3wnie\u017c wprowadza na polski rynek licencjonowane produkty sieci TNS. Nale\u017c\u0105 do nich m.in.: BuyTest, Conversion Model, NeedScope, badania trackingowe w systemie Miriad i FoQus2.<\/p>\n","protected":false},"excerpt":{"rendered":"Ch\u0142odne, pa\u017adziernikowe wieczory przyczyni\u0142y si\u0119 do wzrostu zainteresowania Polak\u00f3w programami telewizyjnymi &#8211; wynika z danych telemetrycznych TNS OBOP. W tym okresie sp\u0119dzili\u015bmy przed telewizorem \u015brednio 3 godz. 16 min. dziennie (dla por\u00f3wnania we wrze\u015bniu po\u015bwi\u0119cili\u015bmy telewizji nieca\u0142e 3 godz., a latem niespe\u0142na 2,5 godz.).","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9670],"tags":[],"class_list":{"0":"post-116142","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-tv","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/116142","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=116142"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/116142\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=116142"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=116142"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=116142"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}