{"id":11527,"date":"2011-10-23T14:18:12","date_gmt":"2011-10-23T12:18:12","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/fox-wspiera-the-walking-dead-2\/"},"modified":"2011-10-23T14:18:12","modified_gmt":"2011-10-23T12:18:12","slug":"fox-wspiera-the-walking-dead-2","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/fox-wspiera-the-walking-dead-2.html","title":{"rendered":"Fox wspiera &#8222;The Walking Dead 2&#8221;"},"content":{"rendered":"<p>Kampania zosta\u0142a zaplanowana g\u0142&oacute;wnie w internecie, dzia\u0142ania obejmuj\u0105 m.in. wsp&oacute;\u0142prac\u0119 z serwisem fotka.pl, gdzie zosta\u0142 stworzony specjalny profil zombie.<\/p>\n<p>Premiera serialu zosta\u0142a tak\u017ce wsparta wizerunkowymi formatami reklamowymi na stronach Demotywatory, Filmweb, Gadu Gadu, Myspace. Ponadto zakupiono formaty wideo w serwisach &nbsp;Onet, Ipla, WP TV oraz w pakietach IDMnet, ARBO Network, PMPG i At Media.<\/p>\n<p>Premiera serialu jest tak\u017ce wspierana dzia\u0142aniami SEM w Google oraz w serwisie You Tube.<\/p>\n<p>Dodatkowo zosta\u0142a przygotowana aplikacja oraz reklamy na Facebooku. Reklamy prasowe zaplanowano w miesi\u0119czniku Film oraz w wydaniu tematycznym MMP Nadawcy.<\/p>\n<p>Za stron\u0119 kreatywn\u0105 kampanii odpowiada agencja Artegence.<\/p>\n","protected":false},"excerpt":{"rendered":"Fox rozpocz\u0105\u0142 kampani\u0119 promocyjn\u0105 serialu &#8222;The Walking Dead&#8221; (sezon 2), kt&oacute;rego premiera odby\u0142a si\u0119 z sobot\u0119 22 pa\u017adziernika.","protected":false},"author":1,"featured_media":11528,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[61,765],"class_list":{"0":"post-11527","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-artegence","9":"tag-fox","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/11527","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=11527"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/11527\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/11528"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=11527"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=11527"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=11527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}