{"id":112507,"date":"2003-05-22T06:00:00","date_gmt":"2003-05-22T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/marketing-personalny-online\/"},"modified":"2003-05-22T06:00:00","modified_gmt":"2003-05-22T04:00:00","slug":"marketing-personalny-online","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/marketing-personalny-online.html","title":{"rendered":"Marketing personalny online"},"content":{"rendered":"<p><P>Wed\u0142ug raportu firmy iLogos Research wi\u0119kszo\u015b\u0107 \u015bwiatowych korporacji prowadzi marketing zasob\u00f3w ludzkich w Sieci. <\/P><br \/>\n<P>Od pi\u0119ciu lat liczba aktywnych korporacji w zakresie proces\u00f3w rekrutacji i selekcji online stale ro\u015bnie. Obecnie ka\u017cda licz\u0105ca si\u0119 firma posiada sw\u00f3j serwis korporacyjny (jeszcze w 1999 r. offline pozostawa\u0142o a\u017c 9 proc. korporacji), a tylko 6 proc. nie posiada odr\u0119bnych witryn dotycz\u0105cych kariery. <\/P><br \/>\n<P>Jednocze\u015bnie agencja Bernard Heldane Assiociates wykaza\u0142a, \u017ce tylko 4 proc. pracownik\u00f3w znalaz\u0142a zatrudnienie z pomoc\u0105 serwisu korporacyjnego. Niezra\u017ceni internauci masowo korzystaj\u0105 z serwis\u00f3w rekrutacyjnych. <\/P><br \/>\n<P>W 35 proc. przypadk\u00f3w Ssie\u0107 u\u0142atwia zaaran\u017cowanie interview. Natomiast w pozosta\u0142ych kwestiach Internet s\u0142u\u017cy g\u0142\u00f3wnie do penetracji rynku i szukaniu informacji o danych kontaktowych.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Ju\u017c 94 proc. najwi\u0119kszych firm \u015bwiata prowadzi aktywn\u0105 polityk\u0119 kadrow\u0105 przez Internet. Jeszcze w 1998 r. tylko co trzecia firma zamieszcza\u0142a w witrynach korporacyjnych informacje o mo\u017cliwo\u015bciach kariery.","protected":false},"author":1,"featured_media":112508,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-112507","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/112507","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=112507"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/112507\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/112508"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=112507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=112507"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=112507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}