{"id":111392,"date":"2003-07-16T06:00:00","date_gmt":"2003-07-16T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/telewizja-nadal-gora\/"},"modified":"2003-07-16T06:00:00","modified_gmt":"2003-07-16T04:00:00","slug":"telewizja-nadal-gora","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/trendy\/badania\/telewizja-nadal-gora.html","title":{"rendered":"Telewizja nadal g\u00f3r\u0105"},"content":{"rendered":"<p><P>&#8230;\u017ce telewizja jest nadal na pierwszym miejscu je\u015bli chodzi o udzia\u0142 w wydatkach na reklam\u0119 w Polsce. Udzia\u0142 tego medium to 61, 55%. Prasa odnotowuje 30, 28 proc. udzia\u0142u,&nbsp; natomiast radio 8, 16 %.<\/P><br \/>\n<P>Najwi\u0119kszymi reklamodawcami s\u0105 Polska telefonia Cyfrowa, Unilever Polska, Polkomtel, Centertel Polska Telefonia kom\u00f3rkowa, Procter &amp; Gamble. Na kolejnych pozycjach znajduj\u0105 si\u0119 Kosmeor Polska, danone Group, Telekomunikacja Polska , Wrigley Polska oraz Nestle Polska. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"SMG \/ KRC poszerzy\u0142o swoj\u0105 ofert\u0119 wynik\u00f3w bada\u0144 medi\u00f3w o analizy bud\u017cet\u00f3w reklamowych. Z analiz projektu MediaMonitoring koordynowanego przez SMG \/ KRC, a obejmuj\u0105cego dane z AGB Polska (telewizja), Agory (prasa) i CR Media (radio), wynika,&#8230;","protected":false},"author":1,"featured_media":111393,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9662],"tags":[],"class_list":{"0":"post-111392","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-badania","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/111392","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=111392"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/111392\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/111393"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=111392"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=111392"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=111392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}