{"id":10999,"date":"2011-11-14T12:54:56","date_gmt":"2011-11-14T11:54:56","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/miedzynarodowa-kampania-walk-creative-dla-neo-angin-wideo\/"},"modified":"2011-11-14T12:54:56","modified_gmt":"2011-11-14T11:54:56","slug":"miedzynarodowa-kampania-walk-creative-dla-neo-angin-wideo","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/miedzynarodowa-kampania-walk-creative-dla-neo-angin-wideo.html","title":{"rendered":"Mi\u0119dzynarodowa kampania Walk Creative dla neo-angin (wideo)"},"content":{"rendered":"<p>Celem dzia\u0142a\u0144 prowadzonych pod has\u0142em &#8222;Dla ka\u017cdego co\u015b dobrego. Na zdrowie&#8221; jest promocja preparatu w tabletkach w dw&oacute;ch nowych smakach &#8211; wi\u015bni i sza\u0142wii &#8211; oraz komunikacja ca\u0142ej rodziny produkt&oacute;w neo-angin. Kampania obejmie Europ\u0119 \u015arodkowo-Wschodni\u0105, w tym Polsk\u0119.<\/p>\n<p>W ramach kampanii Walk Creative przygotowa\u0142a modyfikacj\u0119 dotychczas emitowanego spotu telewizyjnego, rozbudowuj\u0105c go o przekazy dotycz\u0105ce tabletek neo-angin w nowych smakach &#8211; wi\u015bni i sza\u0142wii. Agencja odpowiada\u0142a r&oacute;wnie\u017c za lokalne adaptacje spotu. Kampania telewizyjna obejmie rynki Europy \u015arodkowo-Wschodniej, w tym Polski, Ukrainy, Rumunii, Chorwacji oraz Serbii.<\/p>\n<p>Ponadto, Walk Creative przygotowa\u0142a kreacje materia\u0142&oacute;w POS, m.in. stand&oacute;w i ekspozytor&oacute;w oraz ulotki z quizem dla klient&oacute;w, maj\u0105cym umili\u0107 czekanie w kolejce w aptekach. Celem dzia\u0142a\u0144 jest promocja ca\u0142ej rodziny produkt&oacute;w neo-angin, obejmuj\u0105cej cztery rodzaje preparat&oacute;w w pastylkach oraz sprayu.<\/p>\n<p>Agencja Walk Creative jest cz\u0119\u015bci\u0105 grupy Walk, w sk\u0142ad kt&oacute;rej wchodz\u0105 ponadto: Walk PR, Walk Events, Walk Social Media, Walk Design.<\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Walk Creative (dawniej Walk The Line), przygotowa\u0142a now\u0105 mi\u0119dzynarodow\u0105 kampani\u0119 reklamow\u0105 marki neo-angin.","protected":false},"author":1,"featured_media":11000,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[259],"class_list":{"0":"post-10999","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-walk","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/10999","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=10999"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/10999\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/11000"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=10999"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=10999"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=10999"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}