{"id":107290,"date":"2004-01-30T06:00:00","date_gmt":"2004-01-30T05:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/idea-druga-marka-w-polskim-internecie-po-nokii\/"},"modified":"2004-01-30T06:00:00","modified_gmt":"2004-01-30T05:00:00","slug":"idea-druga-marka-w-polskim-internecie-po-nokii","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/idea-druga-marka-w-polskim-internecie-po-nokii.html","title":{"rendered":"IDEA &#8211; drug\u0105 mark\u0105 w polskim Internecie (po Nokii)"},"content":{"rendered":"<p><P>Bardzo cieszymy si\u0119, z wynik\u00f3w uzyskanych przez mark\u0119 Idea w\u015br\u00f3d u\u017cytkownik\u00f3w polskiego Internetu w 2003 r., gdy\u017c dowodzi ona rosn\u0105cego zainteresowania Polak\u00f3w ofert\u0105 sieci Idea i jest dowodem na dobre przyj\u0119cie przez rynek wprowadzonych przez nas w ub. r. nowych us\u0142ug i taryf (z kt\u00f3rych najwa\u017cniejsze to: taryfa Zr\u00f3b To Sam w IdeaPOP, IdeaMIX w Idei i taryfy Idei dla Firm) oraz dobrych efekt\u00f3w konsolidacji marki Idea&#8221; &#8211; uwa\u017ca Iwona Kossmann, dyrektor marketingu PTKCentertel, operatora sieci IDEA &#8211; <\/P><br \/>\n<P>W 2004 r. nadal b\u0119dziemy pozytywnie zaskakiwa\u0107 naszych klient\u00f3w i chcemy by\u0107 nadal najbardziej popularnym iinnowacyjnym operatorem na polskim rynku GSM.<\/P><br \/>\n<P>Ranking najpopularniejszych marek w Polsce (marka \/ ilo\u015b\u0107 zapyta\u0144 \/odsetek w\u015br\u00f3d og\u00f3\u0142u): <\/P><br \/>\n<P>1. Nokia &#8211; 5 354 220 &#8211; 100% <\/P><br \/>\n<P>2. Idea GSM &#8211; 1 239 114 &#8211; 23% <\/P><br \/>\n<P>3. Plus GSM &#8211; 956 068 &#8211; 18% <\/P><br \/>\n<P>4. Era GSM &#8211; 940 493 &#8211; 18% <\/P><br \/>\n<P>5. Sony &#8211; 883 884 &#8211; 17% <\/P><br \/>\n<P>6. Siemens &#8211; 850 936 &#8211; 16% <\/P><br \/>\n<P>7. Fiat &#8211; 837 757 &#8211; 16% <\/P><br \/>\n<P>8. Playboy &#8211; 743 409 &#8211; 14% <\/P><br \/>\n<P>9. Opel &#8211; 679 012 &#8211; 13%<\/P><br \/>\n<P>10. Ford &#8211; 653 253 &#8211; 12%<\/P><br \/>\n<P>*Analizowalismy wszystkie zapytania wpisywane w 2003 r. w wyszukiwarkach internetowych NetSprint.pl i WP.pl (co stanowi oko\u0142o 27% rynku internetu w Polsce) i \u0142\u0105cznie by\u0142o to kilkaset milion\u00f3w zapyta\u0144&#8221; &#8211; m\u00f3wi Piotr Kocjan, mened\u017cer marketingu i PR w NetSprint.pl<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Idea jest najpopularniejsz\u0105 mark\u0105 w\u015br\u00f3d operator\u00f3w GSM oraz drug\u0105 mark\u0105 (po Nokii) wg bada\u0144 przeprowadzonych przez firm\u0119 NetSprint w g\u0142\u00f3wnych polskich wyszukiwarkach internetowych w 2003 r.","protected":false},"author":1,"featured_media":107291,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9639],"tags":[],"class_list":{"0":"post-107290","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/107290","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=107290"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/107290\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/107291"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=107290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=107290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=107290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}