{"id":10717,"date":"2011-11-22T22:24:48","date_gmt":"2011-11-22T21:24:48","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/ruszyla-swiateczna-kampania-marki-vivabox\/"},"modified":"2011-11-22T22:24:48","modified_gmt":"2011-11-22T21:24:48","slug":"ruszyla-swiateczna-kampania-marki-vivabox","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/ruszyla-swiateczna-kampania-marki-vivabox.html","title":{"rendered":"Ruszy\u0142a \u015bwi\u0105teczna kampania marki Vivabox"},"content":{"rendered":"<p>\u015awi\u0105teczna kampania reklamowa marki Vivabox \u0142\u0105czy dzia\u0142ania ATL z aktywno\u015bciami w internecie <br \/>i na Facebooku, wspartymi public relations. Kampania ATL b\u0119dzie realizowana r&oacute;wnolegle <br \/>na wybranych stacjach metra, gdzie pojawi\u0105 si\u0119 plakaty i spoty promuj\u0105ce zestawy prezentowe Vivabox oraz w sieciach partnerskich firmy. Reklamy marki Vivabox b\u0119d\u0105 widoczne m.in. w salonach Empik i Toys4Boys oraz perfumeriach Sephora. Aktywno\u015bci w internecie maj\u0105 posta\u0107 zintegrowanej kampanii SEM, po\u0142\u0105czonej z dzia\u0142aniami na stronie <a rel=\"nofollow noopener\" href=\"http:\/\/www.vivabox.pl\/\" target=\"_blank\">www.vivabox.pl<\/a> i reklamami ods\u0142onowymi na wybranych portalach internetowych. Ostatnim ogniwem s\u0105 aktywno\u015bci realizowane w ramach profilu marki Vivabox na Facebooku, gdzie na klient&oacute;w czekaj\u0105 m.in. konkursy i \u015bwi\u0105teczne promocje oraz projekty PR, realizowane wsp&oacute;lnie z wybranymi tytu\u0142ami pracy kobiecej i life stylowej. Dzia\u0142ania w ramach kampanii \u015bwi\u0105tecznej potrwaj\u0105 do ko\u0144ca grudnia 2011 roku.<\/p>\n<p>Za kreacj\u0119 kampanii odpowiada agencja Netizens, kt&oacute;ra we wrze\u015bniu wygra\u0142a przetarg na obs\u0142ug\u0119 reklamow\u0105 marki Vivabox. Aktywno\u015bci w ramach kampanii SEM i profilu marki Vivabox na Facebooku koordynuje Webvariations. Dzia\u0142ania PR wspieraj\u0105ce kampani\u0119 realizuje agencja ConTrust.<\/p>\n","protected":false},"excerpt":{"rendered":"Z pocz\u0105tkiem listopada bie\u017c\u0105cego roku rozpocz\u0119\u0142a si\u0119 \u015bwi\u0105teczna kampania reklamowa zestaw&oacute;w prezentowych Vivabox, dystrybuowanych przez Sodexo Motivation Solutions.","protected":false},"author":1,"featured_media":10718,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[1601,1600],"class_list":{"0":"post-10717","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"tag-sodexo-motivation-solutions","9":"tag-vivabox","10":"cs-entry","11":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/10717","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=10717"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/10717\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/10718"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=10717"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=10717"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=10717"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}