{"id":105082,"date":"2004-04-25T12:47:40","date_gmt":"2004-04-25T10:47:40","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/kamis-nagrodzony\/"},"modified":"2004-04-25T12:47:40","modified_gmt":"2004-04-25T10:47:40","slug":"kamis-nagrodzony","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/kamis-nagrodzony.html","title":{"rendered":"Kamis nagrodzony"},"content":{"rendered":"<p>To ju\u017c czwarte przeprowadzone w\u015br\u00f3d prenumerator\u00f3w Reader&#8217;s Digest, og\u00f3lnoeuropejskie badania dost\u0119pnych na rynku marek w zakresie ich percepcji i oceny przez konsument\u00f3w. Celem badania by\u0142o ustalenie grupy marek, instytucji i zawod\u00f3w ciesz\u0105cych si\u0119 najwi\u0119kszym zaufaniem spo\u0142ecznym. Wyr\u00f3\u017cnione marki zosta\u0142y poddane ocenie w ramach 4 kryteri\u00f3w: jako\u015b\u0107, wizerunek, warto\u015bci i zrozumienie potrzeb konsumenta. We wszystkich tych kryteriach marka Kamis otrzyma\u0142a najwy\u017csze oceny.<\/p>\n<p>Kamis jest znany a\u017c 70 proc. polskich konsument\u00f3w (\u017ar\u00f3d\u0142o: Omnibus, Gfk Polonia grudzie\u0144 2003). Uto\u017csamiana jest z wysok\u0105 jako\u015bci\u0105, estetycznymi opakowaniami, szerokim asortymentem, aromatyczno\u015bci\u0105 przyprawy, odpowiedni\u0105 wag\u0105 opakowa\u0144, produktami \u0142atwo dost\u0119pnymi i dobrze widocznymi w sklepach (\u017ar\u00f3d\u0142o: Omnibus, Gfk Polonia grudzie\u0144 2003).<\/p>\n","protected":false},"excerpt":{"rendered":"W dorocznym badaniu The Most Trusted Brand 2004 organizowanym przez Reader&#8217;s Digest we wszystkich europejskich edycjach marka Kamis zosta\u0142a uhonorowana nagrod\u0105 Srebrnego God\u0142a w kategorii Przyprawy\/Sosy\/Fixy.","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-105082","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-atl","7":"cs-entry","8":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/105082","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=105082"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/105082\/revisions"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=105082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=105082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=105082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}