{"id":103986,"date":"2004-06-03T06:00:00","date_gmt":"2004-06-03T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/prosta-droga-do-chio\/"},"modified":"2004-06-03T06:00:00","modified_gmt":"2004-06-03T04:00:00","slug":"prosta-droga-do-chio","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/prosta-droga-do-chio.html","title":{"rendered":"Prosta droga do Chio!"},"content":{"rendered":"<p><P>Stoisko b\u0119dzie wykorzystywane w ramach du\u017cej akcji marketingowej prowadzonej aktualnie przez firm\u0119 Polsnack.Do przetargu swoje projekty zg\u0142osi\u0142o r\u00f3wnie\u017c kilka innych agencji. <BR><BR>Projekt przygotowany przez agencj\u0119 BFFG realizuje&nbsp;g\u0142\u00f3wne&nbsp;za\u0142o\u017cenie przy jednoczesnym zachowaniu ogranicze\u0144 wynikaj\u0105cych wzornika korporacyjnego jak i otoczenia, w kt\u00f3rym b\u0119d\u0105 wykorzystywane stoiska (supermarkety i hipermarkety) &#8211; m\u00f3wi Artur Dorf, Trade Marketing Manager w firmie Polsnack. <BR><BR>Pomys\u0142, na stand oparty zosta\u0142 na obowi\u0105zuj\u0105cym wzorniku i na wizualizacji opakowa\u0144 charakterystycznych dla chips\u00f3w firmy Polsnack. <BR><BR>Stoisko b\u0119dzie r\u00f3wnie\u017c wykorzystywane do kampanii degustacyjnych w ramach regularnych akcji promocyjnych, realizowanych wg. strategii firmy Polsnack, kt\u00f3re o tej porze roku odb\u0119d\u0105 si\u0119 w wybranych supermarketach w ca\u0142ym kraju. <BR><BR>Akcja promocyjna b\u0119dzie wspierana dodatkowymi dzia\u0142aniami BTL, g\u0142\u00f3wnie promocjami handlowymi skierowanymi do konsument\u00f3w. <BR><\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Agencja BFFG wygra\u0142a przetarg na kreacj\u0119 oraz produkcj\u0119 nowego niestandardowego stoiska sprzeda\u017cowego dla chips\u00f3w Chio firmy Polsnack.","protected":false},"author":1,"featured_media":103987,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-103986","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/103986","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=103986"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/103986\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/103987"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=103986"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=103986"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=103986"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}