{"id":103835,"date":"2004-06-09T06:00:00","date_gmt":"2004-06-09T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/lufthansa-rezerwacje-online\/"},"modified":"2004-06-09T06:00:00","modified_gmt":"2004-06-09T04:00:00","slug":"lufthansa-rezerwacje-online","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/lufthansa-rezerwacje-online.html","title":{"rendered":"Lufthansa &#8211; rezerwacje online"},"content":{"rendered":"<p><P>Dzia\u0142ania Profero s\u0105 kolejnym elementem strategii ePush przyj\u0119tej przez Lufthans\u0119 i&nbsp;&nbsp;towarzyszy im kampania outdoorowa realizowana przez agencj\u0119 McCann Erickson. <\/P><br \/>\n<P>Kampania obejmie reklamy w technologii Flash typu skycraper (120&#215;600 pikseli) oraz tradycyjne bannery. Zostan\u0105 one zamieszczone na okres pi\u0119ciu tygodnii na witrynach internetowych The Guardian, The Telegraph oraz Time Out. Ich zadaniem b\u0119dzie zilustrowanie przekazuu kampanii linii lotniczych, k\u0142ad\u0105c g\u0142\u00f3wny nacisk na promocj\u0119 nowych po\u0142\u0105cze\u0144 w Europie.<\/P><br \/>\n<P>Profero zajmie si\u0119 realizacj\u0105 kampanii Lufthansy w Internecie, jak r\u00f3wnie\u017c planowaniem i zakupem medi\u00f3w oraz badaniami trackingowymi. <\/P><br \/>\n<P>&#8211; To dla nas wspania\u0142y okres na zbudowanie \u015bwiadomo\u015bci marki i Internet daje nam mo\u017cliwo\u015b\u0107 efektywnej realizacji tego zadania &#8211; skomentowa\u0142a Cara Grant, marketing manager Lufthansy. <\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Agencja Profero stworzy kampani\u0119 online dla niemieckich linii lotniczych Lufthansa, kt\u00f3ra b\u0119dzie promowa\u0107 system internetowej rezerwacji bilet\u00f3w oraz nowe po\u0142\u0105czenia.","protected":false},"author":1,"featured_media":103836,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-103835","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/103835","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=103835"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/103835\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/103836"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=103835"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=103835"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=103835"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}