{"id":100096,"date":"2004-10-07T06:00:00","date_gmt":"2004-10-07T04:00:00","guid":{"rendered":"https:\/\/mediarun.com\/index.php\/news-posts\/intel-zaprasza-do-przetargu\/"},"modified":"2004-10-07T06:00:00","modified_gmt":"2004-10-07T04:00:00","slug":"intel-zaprasza-do-przetargu","status":"publish","type":"post","link":"https:\/\/mediarun.com\/pl\/marketing\/atl\/intel-zaprasza-do-przetargu.html","title":{"rendered":"Intel zaprasza do przetargu"},"content":{"rendered":"<p><P>Firma spodziewa si\u0119, \u017ce proces wyboru nowej agencji potrwa oko\u0142o sze\u015b\u0107 miesi\u0119cy, a decyzja o przyznaniu bud\u017cetu zostanie og\u0142oszona w pierwszej po\u0142owie 2005 roku.<\/P><br \/>\n<P>Dotychczas zlecenie obs\u0142ugiwa\u0142o nowojorskie biuro agencji Euro RSCG Worldwide, nale\u017c\u0105cej do holdingu Havas. Agencja, wraz z Media Planning Group, zosta\u0142a zaproszona do udzia\u0142u w walce o rachunek.<\/P><br \/>\n<P>Obiektem przetargu bed\u0105 r\u00f3wnie\u017c obowi\u0105zki planowania i zakupu medi\u00f3w dla firmy Intel. <\/P><br \/>\n<P>Najnowsza kampania reklamowa Intela, wykorzystuj\u0105ca wizerunek artyst\u00f3w z formacji Blue Man Group, wystartowa\u0142a miesi\u0105c temu. Dzia\u0142ania marketingowe wspieraj\u0105 now\u0105 technologie firmy &#8211; Centrino.<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"Koncern technologiczny Intel og\u0142osi\u0142 przetarg na obs\u0142ug\u0119 swojego bud\u017cetu reklamowego i medialnego. Warto\u015b\u0107 rachunku przekracza 300 mln dolar\u00f3w.","protected":false},"author":1,"featured_media":100097,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[9642],"tags":[],"class_list":{"0":"post-100096","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-atl","8":"cs-entry","9":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/100096","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/comments?post=100096"}],"version-history":[{"count":0,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/posts\/100096\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media\/100097"}],"wp:attachment":[{"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/media?parent=100096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/categories?post=100096"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediarun.com\/pl\/wp-json\/wp\/v2\/tags?post=100096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}